Posts Tagged ‘Allergan’

From Collagen to Fibroblasts: the Changing Face of Dermal Fillers

Wednesday, July 7th, 2010

The last two years have been rough for collagen-based dermal fillers—and it shows in the announcements by two leading manufacturers, Allergan and Johnson & Johnson, that they will no longer produce their respective collagen products (the human-derived CosmoDerm and CosmoPlast, the bovine Zyderm and Zyplast for Allergan; the porcine Evolence for Johnson & Johnson). For more than two decades, collagen has been the filler of choice for many dermatologists. Considering donor tissue origins, it’s natural that questions could arise. Plus, collagen-based fillers require skin allergy testing and are relatively short-lived.

As in many markets, money drives the evolution of new products, and facial fillers are no exception. The popularity of non-animal hyaluronic acid (HA) dermal fillers (known as replacement fillers because they replace lost volume) and PLLA and PMMA fillers (known as stimulatory fillers because they stimulate collagen and fibroblast production) has been strong in the recent past. Juvéderm, Perlane, Restylane, Radiesse, and Sculptra currently dominate the US market. Dermatologists report HA, PLLA and PMMA fillers as bring more versatile, longer-lasting, bulkier, and better for deep-volume filling than collagen.

But what about fine and thin line use, such as for foreheads or smokers lines around the mouth? Collagen was usually considered better in those instances. But Restylane Fine Lines is one HA product that makers hope to cover this application.

What will the world of fillers look like in the future? Who can say? But certainly change is afoot. Although fillers that indirectly stimulate fibroblast production are holding sway, direct injection of fibroblasts with Human Dermal Fibroblasts (HDFs) may be a trend. UK dermatologists are currently testing Valveta, a filler derived from the foreskins of male babies that is reputed to repopulate skin with healthy young cells and be long-lasting, if not permanent.

Dysport – The New Botox Competitor – Gets FDA Approval

Friday, May 8th, 2009

Dysport, the new wrinkle treatment from Medicis, has received FDA approval for treating wrinkles and dystonia. Plastic surgeons and dermatologists could have the drug available in just 3o days.

Instead of re-branding the drug ‘Reloxin’ as planned, Medicis Pharmaceutical had to retain its original European name.

Along with the April 30th announcement came a 3 percent drop in Allergan’s (maker of Botox) shares, and a 14 percent increase in the shares of Medicis. Analysts and industry professionals expect Medicis to market the drug at a slightly lower price than Botox, and say it could capture as much as 30 percent of the current market.

Botox and Dysport both perform the same basic function – neuromuscular blocking to relax and prevent wrinkles. Dysport however, is said to be more diluted than Botox and thus, more cost effective for providers.

The recent FDA approval of dysport also came with a unique warning label describing the risks associated with the botulinum toxin.

Allergan Announces Latisse Wishes Campaign

Friday, May 8th, 2009

Allergan Inc – the maker of Botox and now, Latisse – sponsored a celebrity charity event last March; Brooke Shields, Mandy Moore, Marisa Tomei, and other Hollywood stars were showed support the new ‘Latisse Wishes’ campaign.

The cause will raise money for the Make-A-Wish foundation and generate interest in Allergan’s new eyelash enhancement drug. A $500,000 initial contribution to Make-A-Wish was announced at the event.

Latisse is the first drug to be approved by the FDA for the treatment of inadequate eyelashes. When applied to the base of the upper eyelids, it stimulates the growth of thicker, darker lashes.

Beauty expert and participant, Anastasia Soare, enthusiastically expressed her support, saying “I constantly work to help make women’s beauty wishes come true, and now we can help children’s wishes come true through the LATISSE™ Wishes campaign.”

It isn’t a mere coincidence that the Make-A-Wish foundation was chosen as a beneficiary; the superstitious tradition of “blowing on an eyelash to make a wish come true” provides a clever marketing strategy.

Allergan is encouraging consumers to help double the donation amount by visiting www.Latisse.com and registering their support. From now until the end of the year, the company will donate 5 dollars for each new registration, up to one million dollars.